Retention Strategies That Drive Member Satisfaction & Loyalty

With annual member growth rates below 2% and the majority of credit unions experiencing a net loss of members each year, retaining satisfied loyal members is top of mind with savvy marketers.  Why are members leaving?  What drives their satisfaction and loyalty with your credit union?  Are you offering what it takes to hold them for life?  Discover what growth-oriented credit unions are doing to stop the outflow while gaining additional, profitable business from valued members.  A marketing strategist with nearly 30 years of credit union experience, Jeanne Murphy covers essential strategies on developing lifelong relationships that retain loyal, satisfied members.