Monday's Are for Moms

Many thanks to Shari Storm and Verity Credit Union for hooking us up with some rocking "Mom Rocks" tattoos. On Friday, some of us at the PTP NEW MEDIA office got tatted up to show some credit union love for moms everywhere.

Many props go out to Tim McAlpine and Currency Marketing for another awesome social media initiative to help Verity connect and build relationships with women at their credit union and in the community.

What an awesome time to launch this program as women baby boomers are the fastest growing demographic on the social web. I have first hand knowledge of this when my mom told me the other day that she now has a Facebook page. Whoa....

Check out the quick video below to see what Verity Mom is all about. You can check out Tim's blog post too for all the good juicy details.

How are you connecting with a sub demographic at your credit union in a real, authentic and personal way. Shout back and let us know your thoughts.

Posted by James Robert lay at 7:00 AM in Marketing, Social Media | Permalink | Comments (5) | TrackBack (0)

What are you thinking? Shout back and let us know!

Comments

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Thanks for the shout-outs. Love the photos. You all look great with the tats.

shari storm

Sure thing Shari! This is what we love. Low investment, high impact solutions that get people talking and growing relationships.

James Robert Lay

Totally cool! May want to consider one for dad's too. They tend to be the ones who want the latest tech toys.

Janine McBee

Thanks for the props! This past week has been really great on Verity Mom. A ton of activity and buzz and we now have nine great applicants to date with eight days to go. The videos that have been submitted are very good, but the blog posts that have been submitted are absolutely fantastic. It will be fun to watch it pay out and have the public select their Verity Mom!

Tim McAlpine

Sure thing Tim! Always showing some credit union love here. When I saw Sheri was pimping tats on twitter i was like, "I have to us some". Good stuff and look forward to how this works out for you guys.

James Robert Lay

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