Strategic thoughts about Social Media Trends and Predictions

A number of business professionals I work with are still questioning the value of social media. If you are one of the doubters or naysayers, take a moment to read Jeff Bulla's blog on "45 Social Media Trends and Predictions".

He gives some great food for thought as you consider the strategic implications of social media for your organization.

For those who have already embraced social media as a strategic business tool:

1. What have you learned from your social media journey, both positive and negative experiences. As we move forward, learning from each other helps all of us position foward faster.

2. How are you leveraging your social media efforts?

3. Are you using measurements to evaluate your social media impact? If yes, please share what they are and why you chose them a metrics.